Campaign Summary
To view the Campaign Summary page, use the navigation bar to the left to go to Reports > Campaign Summary. The Campaign
To view the Campaign Summary page, use the navigation bar to the left to go to Reports > Campaign Summary. The Campaign Summary page provides a centralized location to review how all of your campaigns are performing. The page provides toggles to display the summary Smart or Scheduled Campaigns, by default all will be shown.
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- Campaign Name- Displays the configured Campaign name.
- Campaign Type- Displays Smart or Scheduled for campaign type.
- Message Type- Email, SMS, or Twitter.
- Campaign Status- Displays the current status of the campaign.
- Last Action- Displays the last time the campaign was triggered.
- Open Rate- Displays the open rate for the life of the campaign.
- Unsubscribes- Displays the total unsubscribes received from the campaign.
- Download- Export a log of all Guests or Contacts who received a campaign.
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- The timestamps in the exported reports show the time the platform generated the campaign based on allowed rates by providers to the guest/contact. Any delays in sending caused after the platform has triggered the request by the SMTP provider, Twilio, or Twitter application will not be tracked by the report.
- The identity column of the export will prioritize the profile field that correlates to the Message Type. (Example- SMS export identity column will prioritize phone number.)If the field is not found or null, the next available value will be shown. [/ht_message]