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Marketing4WiFi Release v2.118

Release Date: Week of August 2nd

Key New Features

1. Hotspot Import

Clients and operators can now bulk import hotspots using a spreadsheet template, significantly reducing setup time for large deployments.

  • Spreadsheet-based hotspot import
  • Built-in validation to prevent data entry errors
  • Invalid categories automatically mapped to approved categories
  • Support for additional integration fields, including PAR/Punchh

2. Client Self-Service Hotspot Management

Clients can now create and manage hotspots directly when enabled by their service plan.

  • Add new hotspots without operator assistance
  • Update location details, categories, and settings
  • Operator-controlled permissions through plans and APIs
  • Faster onboarding and expansion of WiFi locations

3. Flexible Plan Controls

Operators now have greater flexibility to define service entitlements and client capabilities.

  • Maximum hotspot limits
  • Maximum gateway limits
  • User permissions for hotspot creation
  • Plan-level restrictions with client-specific overrides
  • Improved support for white-label and tiered service offerings

Loyalty & Data Quality Enhancements

Enhanced PAR/Punchh Integration

The PAR/Punchh integration has been expanded to support optional real-time email validation during loyalty enrollment.

  • Validates email addresses before account creation
  • Helps prevent fake, malformed, or junk email submissions
  • Improves loyalty database quality and marketing effectiveness
  • Reduces bounce rates and invalid customer records
  • Provides cleaner data for customer engagement and reporting

Platform Enhancements

  • Additional configuration settings manageable through plan templates and APIs
  • Expanded and updated hotspot categories
  • Improved default values to eliminate null or zero-value configuration errors
  • Enhanced PAR/Punchh email validation support for loyalty signups

Bug Fixes

  • Resolved splash page visibility issues for client users
  • Client users can now access and manage splash pages associated with their assigned hotspots
Business Benefits

For Operators

  • Faster onboarding with less manual provisioning
  • Greater control over plan entitlements and feature access
  • More scalable deployment of white-label services
  • Reduced support and setup labor
  • Improved quality of loyalty member data

For Clients

  • More control over hotspot deployment and management
  • Ability to update hotspot information independently
  • Faster implementation and expansion of WiFi marketing programs
  • Cleaner loyalty databases with fewer invalid member registrations